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Managerial Accounting
Accountants have traditionally concentrated on recording what has happened
financially in the past; however, in managerial accounting, accountants are
increasingly involved in helping to formulate policy for business organizations,
providing information for decision-makers and frameworks for making those decisions.
Managerial accountants use financial accounts in the process of decision0making
within a business organization. Examples of this process would include determining
which business activities were least profitable and then making a decision about
whether or not to continue with these business activities, or estimating future
revenues in order to aid decision-making today.
According
to Needles and Powers, in order for any organization to succeed in accomplishing
its goals, it must be able to control expenses and operate efficiently.“ One
of the more effective ways of controlling expenses,” they say, “is to use operating
budgets. An operating budget reflect management’s operating plans and consists
of detailed listings of projected selling and general and administrative expenses
for a company” (Needles & Powers, 1998, p. 119). The participants
in the budget process will be concerned with carrying out the plan, or in other
quantitative terms such as units of product or service.
Some of the traditional benefits associated with the budgeting process include:
1) planning,
2) communicating company-wide goals to subunits,
3) fostering cooperation between departments,
4) maintaining control by evaluating actual figures to budget figures,
and
5) revealing the interrelationship of one function to another.
While the financial statements which are published as a result of the
budgeting process are the most widely visible product (and the ones with which
the public is most concerned), these financial statements only represent a small
part of the budgeting process. Generally speaking, the accounting data and most
accounting reports which make up the budgeting process are generated solely
or primarily for a company's managers. These management reports may consist
of summaries of past events, forecasts of the future, or a combination of the
two. Preparation of these data and reports is the focus of managerial accounting,
which consists mainly of four broad functions:
1) budgetary planning,
2) cost finding,
3) cost and profit analysis, and
4) performance reporting.
The first major component of internal accounting systems for management's
use is the company's system for establishing budgetary plans and setting performance
standards. The establishment of these performance standards also requires a
company to develop a system for measuring actual results and reporting the differences
between actual performance and the established standards. This budgeting process
leads to the establishment of specific organizationalplans which are then translated
into action with varying degrees of efficiency. Statistical analysis, quality
controls, and trended data are typically provided to management for assessment
and determination of need for corrective action, or by preparing revised plans.
While these plans can be either broad, strategic outlines of the company's future
or specific and detailed schedules of the inputs and outputs associated with
specific independent programs, most business plans are periodic plans; in other
words, these plans refer to company operations for a specified period of time.
It is these periodic plans which are summarized in a series of projected financial
statements, or budgets.
The two principal budget statements are the profit plan and the cash
forecast. The profit plan is an estimated income statement for the budget period.
It summarizes the planned level of selling effort, shown as selling expense,
and the results of that effort, shown as sales revenue and the accompanying
cost of goods sold.Separate profit plans are ordinarily prepared for each major
segment of the company's operations.
The details underlying the profit plan are contained in departmental
sales and cost budgets, each part identified with the executive or group responsible
for carrying out that part.In addition, a number of business also prepare alternative
budgets for operating volumes other than the volume anticipated for the period.
These contingency sets of such alternative budgets are known as the flexible
budgets.
According to Shillinglaw, the practice of flexible budgeting has been
adopted widely by factory management to facilitate evaluation of cost performance
at different volume levels and has also been extended to other elements of the
profit plan. The second major component of the annual budgetary plan, the cash
forecast or cash budget, summarizes the anticipated effects on cash of all the
company's activities. Other elements of the budgetary plan besides the profit
plan and the cash forecast, include capital expenditure budgets, personnel budgets,
production budgets, and budgeted balance sheets. All of these elements can help
management make better decisions on how to allocate scarce resources and provide
a benchmark against which to measure subsequent performance.
Today, budgeting is essentially a top down process. This method requires
budget packets to be sent out from the corporate office to various divisions
and then operating units with forms to be filled in and sales and operational
forecasts completed and returned. Many organizations are now describing this
process as “bottom up,” because the next step is to roll up the completed business
unit forms to calculate total corporate budgets.
The bottom-up terminology could be acceptable if that was really the
end of the process; however, few organizations stop at this point.The more likely
reality is that the process is iterative, with budgets being "adjusted" by the
corporate office and returned to the operating units. “The resulting budget,
often several months after the initial distribution of the budget forms, then
becomes law even though many of the assumptions on which the budget is based
no longer apply” (emphasis added) (Babbini, 1999, p. 52). As a result,
Babbini says that monthly variance reports are produced and discussed but these
generally provide “little truth or wisdom.”
In the final analysis, budgets which are created this way fail to measure
those things that create shareholder value and which are critical to the success
of modern organizations including:
1) customer loyalty,
2) development of intellectual properties,
3) speed to meet customer expectations,
4) employee development, and
5) product/service quality.
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